Peter Gould is the most important man in television who many people have still never heard of. As executive producer of Breaking Bad, he wrote and directed some of that series' best known episodes. Now Gould is moving to showrunner status as a co-creator—with Breaking Bad lead Vince Gilligan—of the spinoff Better Call Saul, to be centered on Bob Odenkirk's shady attorney character, Saul Goodman.