box-office

Lacey Donohue · 01/06/14 10:02AM

In a rare feat, Disney's animated musical Frozen won the box office over the weekend, returning to the top spot after six weeks in wide release. This was mostly due to parents who needed something, anything to do with their children after two painfully long weeks of vacation.

Van Helsing: Slightly Better Than A Night At Home Hating Your Spouse

mark · 05/11/04 05:50PM

How did Van Helsing not finish under $50 million in its first weekend and cost half of the Universal staff their jobs? USA Today has a story on the time-worn studio strategy for counteracting negative buzz and horrible reviews: throwing piles of cash at the marketing budget. Van Helsing's promotional budget is rumored to be over $30 million. The article quotes Adam Fogelson, Universal's head of marketing, about VH's opening:

The Projectionist: Tina Fey. Jailbait Enabler

mark · 04/30/04 03:05PM

This week is a tough one, with four major releases joining the fray. (We're feeling generous and including Envy as a major release.) Predictions are for recreational purposes only, and any profits reaped from the misuse of these projections should not be used to greenlight any further remakes of marginal movies from the 1970s and 1980s.

Mark Cuban Plays Our Projectionist Game

mark · 04/28/04 04:23PM

Dallas Mavericks owner Mark Cuban is taking his billions and doing the natural thing for a guy with too much money: becoming a movie producer. Cuban has an executive producer credit on the upcoming Robert De Niro flick Godsend, and he was all kinds of excited to walk down the red carpet at the film's recent Hollywood premiere: